Universal Feedback Loop from Return Path

Feedback Loops (FBLs) are an important part of being a good sender. Knowing when your message has been marked as spam is crucial to managing your email list and getting ahead of deliverability issues. Return Path has hosted feedback loops on behalf of its mailbox provider partners for more than a decade to help streamline ... Read More »

29th Jun 2018
New Gmail Features Still Favor Recipients…How Do Marketers Play Along?

We all know Gmail is building great things all the time and continually improving their products. It’s also nice when we hear what these updates are and how they may affect email deliverability. Earlier this week, Google announced some great new features that, in their words, help inbox users “Do more without ... Read More »

29th Jun 2018